
Marketing major Maddie Bryant welcomes incoming freshmen to campus as a member of the Student Orientation Staff (SOS).
Madison Bryant| Marketing major | Class of 2025
What drew you to business?
I took a marketing class my senior year of high school. I did really well in there and enjoyed it. After I started college, I realized I didn’t want to be a doctor, and I decided marketing was the right path for me.
What has been useful to you in the College of Business and why?
– the faculty, curriculum, and supportive learning environment
– the events and guest speakers
– the facilities and technology
– an internships
– networking opportunities with prospective employers and industry experts
All of those are helpful because they help you gain connections and ultimately get a job after graduation. Gaining connections is so important because you never know who you will meet and how they will impact you.
My advisor Emma Allen has been wonderful! She wants me to succeed and is always there to even just listen if I have a problem. She gives great advice on classes I need to take and the route I should take. She remembers who I am when I see her around and she is overall just a wonderful person to be around.
What experience has been meaningful for you?
The experience in my Intro to Business class has been the most meaningful to me so far. Throughout the semester each week, we would learn about a different major within the COB. It really helped to shine light on areas I didn’t know existed. It showed me careers I would have never even thought about. This class was very helpful and an experience I feel you don’t get in other colleges. It can be hard to know what you want to do without having knowledge of all your options, so this helped me clarify what I wanted to do.
What tips or advice would you give to new, current, or prospective business students?
I would advise students to go to tutoring for classes where that’s available. The tutors in the COB[College of Business] are wonderful. I always feel more confident and ready for my test after I visit them.
I would definitely recommend the COB to students because there are so many different paths you can take here. There are lots of majors to pick from in the COB and even certifications you can get. The faculty is very helpful here and is happy to answer any questions you may have. The COB shares internship opportunities and has a few RSOs [student organizations] you can join.


Congratulations to our students and to
The BTCollege of Business delivers experiences that prepare and inspire students to be ethical, innovative and engaged business leaders who positively impact their communities. We are committed to a culture of excellence across all programs, activities, and events, with a focus on action-based learning and student success and retention.
To address the changing business environment,

Economics student Caleb Vines won the Student Research Award at the 2022 Society of Business, Industry, and Economics (SOBIE) conference.



Several COB alumni, including(辱ٳܰ),, andwere named as rising business and community leaders by Arkansas Business.
Congratulations to COB’s
More than 65 volunteers and students from UCA’s Biz@Bear Residential College collected over $1650 worth of personal care donations for children in Arkansas foster care.

hosted a COB Escape Room of intricate puzzles for students to solve. To “escape,” participants applied tips for create an effective resume.


Congratulations to Dr. Jeremy Horpedahl, Associate Professor of economics at the University of Central Arkansas and ACRE Scholar, for receiving the Public Choice’s Duncan Black Prize for the best article contributed by a “senior” scholar or scholars. His award-winning article, “Bootleggers, Baptists and ballots: coalitions in Arkansas’ alcohol-legalization elections,” can be found in Public Choice 188 (1–2) (July 2021), 203–219.
The BTInternships and Cooperative Education department recently announced the 2021-2022 Intern of the Year, Daisy Martinez Carranza. Daisy is a senior Marketing major, minoring in Studio Art. She has maintained a 4.0 GPA throughout her four years at BTand serves on many BTstudent organizations.